Dreamy with Dean – by Dina
May 9, 2013 in Design, Heritage, inspiration, Our office, sustainability, Uncategorized
We moved our offices last December from Chabanel street (otherwise known as the fashion district in Montreal) to an area not too far from there that feels really different. The streets in our new neighborhood are bordered with grass so it’s easy to step out and get some fresh air, eat your lunch seating on a rock or take a moment to relax outside. After 8 years spent on paved streets, I must say this new address makes me appreciate these simple pleasures. Given the incredible summer weather we’ve been experiencing the past couple of days, I decided to step out and take some pictures of our Dean backpack around the block this afternoon. The Dean has been one of our favorites recently: it’s so simple and practical, and yet we love the sharp lines. It’s also great on a bike, so when we were experimenting with the recycled rubber from bicycle tires, it made sense to try the material on this style. What you see in the pictures is a development sample of the style for our Fall 13 collection, one of these prototypes we use to test our ideas. We changed it a little bit after that, maybe we’ll use this sample for one of our giveaways.















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